Think Global AS: In Search of the Triple Bottomline |
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» Business Ethics Case Studies Please note: This case study was compiled from published sources, and is intended to be used as a basis for class discussion. It is not intended to illustrate either effective or ineffective handling of a management situation. Nor is it a primary information source. |
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Abstract:
The case study discusses the company's history, its business model, and the various challenges it faced over the years. Richard Canny (Canny), a Ford veteran who was appointed CEO of Think in late-2008, had restructured the company and brought it back into the reckoning. Canny planned to scale up the production of the Think City for the Scandinavian markets, and he decided to expand operations to European and the US markets.
Issues:
» To understand the issues and challenges faced by social purpose businesses in ensuring that they achieve the triple bottomline. Contents:Keywords:Triple bottomline, Environmental sustainability, Financial sustainability, Sustainable design, Environmentally-friendly technology, Social purpose business, Electric vehicles, EV Friendliness Index, Strategic Planning, Business model innovation, Competitive strategy, Competitive advantage, Strategic CSR The Car Company of the 21st Century? - Next Page>> |
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